REBRANDING
TO EMBODY
BELONGING

OVERVIEW
In their third year of business, Retrospect had a strong client roster and an even stronger team of creatives — but an outdated brand. They were ready to evolve their visual, verbal, and business identities to attract their ideal clients.
CLIENT
Retrospect (FTE)
dELIVERABLES
- Ideation Workshop
- Brand Integrity Audit
- Verbal Identity
- Communications Plan
- WebX Copywriting Direction
- GTM Strategy Copywriting Direction
YEAR
2022-2023
ROLE
Communications Lead
Made in Webflow